AEG
AEG is a German brand that historically specialized in electrical equipment and appliances, now primarily known as a trademark used under license by Electrolux. While the brand originated in Berlin, its modern consumer appliance products are manufactured by the Swedish-based Electrolux group in various locations including within the European Union.
Brand Identity Data
HQ Country
Germany
HQ City
Frankfurt am Main
Founded
1883
EU Headquartered
Yes
EU Manufactured
Yes
Ownership Type
public
Stock Exchange
Nasdaq Stockholm
Tax Domicile
SE
Ultimate Parent
AB Electrolux
GDPR Status
compliant
Carbon Neutral
false
B Corp Certified
No
Supply Chain
High
Repair / Recycling
Yes ✓
Ethical Certifications
ISO 14001, ISO 9001
Verified on October 15, 2026
Corporate Lineage
1883
AEG founded
Emil Rathenau founded the Deutsche Edison-Gesellschaft für angewandte Elektricität in Berlin.
1996
Electrolux acquisition
Electrolux acquired AEG's domestic appliance division.
2005
Brand licensing
Electrolux officially retired the AEG brand for some markets but continued using it as a premium brand.
Verification Sources
- [1]AEG on Wikidata
- [2]AEG LEI