Friele
Friele is a Norwegian coffee roasting company established in 1799, primarily recognized for its long-standing presence in the Nordic coffee market. The brand is currently a subsidiary of the Dutch-based multinational JDE Peet's.
Brand Identity Data
HQ Country
Norway
HQ City
Bergen
Founded
1799
EU Headquartered
Yes
EU Manufactured
Yes
Ownership Type
public
Stock Exchange
Euronext Amsterdam
Tax Domicile
NL
Ultimate Parent
JDE Peet's
AI Trains on User Data
false
GDPR Status
compliant
Carbon Neutral
false
B Corp Certified
No
Supply Chain
partial
Repair / Recycling
No
Ethical Certifications
UTZ, Rainforest Alliance
Verified on October 15, 2026
Corporate Lineage
1799
Company established
Herman Friele founded the coffee roasting company in Bergen, Norway.
2013
Acquisition
Mondelez International acquired a majority stake in Kaffehuset Friele.
2015
Merger
Friele became part of Jacobs Douwe Egberts (now JDE Peet's) following a merger between Mondelez's coffee division and D.E Master Blenders 1753.