Max Mara
Max Mara is an Italian luxury fashion house specializing in ready-to-wear clothing, particularly known for its high-end coats. The brand was established by Achille Maramotti and remains a family-owned entity under the Max Mara Fashion Group.
Brand Identity Data
HQ Country
Italy
HQ City
Reggio Emilia
Founded
1951
EU Headquartered
Yes
EU Manufactured
Yes
Ownership Type
private
Stock Exchange
Private
Tax Domicile
IT
Ultimate Parent
Max Mara Fashion Group S.r.l.
Data Hosting
IT
GDPR Status
compliant
Carbon Neutral
false
B Corp Certified
No
Supply Chain
limited
Repair / Recycling
Yes ✓
Ethical Certifications
None verified
Verified on October 15, 2026
Corporate Lineage
1951
Company founding
Achille Maramotti founded Confezioni Maramotti in Reggio Emilia, Italy.
1981
Iconic coat launch
The brand launched the '101801' wool and cashmere coat which became a global fashion staple.