Stimorol

Stimorol is a prominent chewing gum brand originally developed in Denmark by Holger Sørensen. Since 2010, the brand has been owned and distributed by Mondelēz International, a global confectionery and snack company.

EUEU HQ

Brand Identity Data

HQ Country
Denmark
HQ City
Vejle Municipality
Founded
1956
EU Headquartered
Yes
EU Manufactured
Yes
Ownership Type
public
Stock Exchange
NASDAQ
Tax Domicile
US
Ultimate Parent
Mondelēz International, Inc.
CLOUD Act Exposure
Yes ⚠️
GDPR Status
compliant
Carbon Neutral
false
B Corp Certified
No
Supply Chain
partial
Repair / Recycling
No
Ethical Certifications
None verified

Verified on October 15, 2026

Corporate Lineage

1956

Brand establishment

Holger Sørensen develops and launches the Stimorol chewing gum brand in Denmark.

2002

Cadbury acquisition

Dandy, the owner of Stimorol, is acquired by Cadbury Schweppes.

2010

Kraft Foods acquisition

Cadbury is acquired by Kraft Foods, which later spins off its snack division as Mondelēz International.


Verification Sources

  1. [1]Stimorol on Wikidata
  2. [2]Stimorol website